Recent Searches

No recent searches

    Popular Articles

      Articles
      View all
        Topics
        View all
          Tickets
          View all
            no results

            Sorry! nothing found for

            Multiple ad sets & ads for Meta ad campaigns

            Modified on Mon, 4 Aug at 2:01 AM

            What’s New?
            1. You can now create up to 
              10 ad sets
               within a single Meta Ads campaign, expanding your ability to test different audiences, placements and strategies.
            2. Each ad set supports up to 
              10 ads
              , enabling 
              multi-ad experimentation
               within a defined target group.
            3. The campaign flow now follows a structured hierarchy: Campaign > Ad Set > Ad
            4. When you create a campaign, 
              1 ad set and 1 ad
               are automatically generated to get you started faster.
            5. Add new ad sets anytime using the 
              “Create Ad Set”
               option in the campaign ellipsis menu.
            6. Use the ellipsis (⋮) menus at both ad set and ad levels to:
            • Add, Duplicate or Delete
               items with ease.
            1. A redesigned 
              Review screen
               allows you to inspect and toggle through ad sets and their ads before publishing, improving confidence and transparency in your setup.
            2. The 
              Statistics tab
               now enables performance tracking not just at the campaign level, but also by ad set and ad level supporting deep insights and optimization.
            How It Works:
            1. Create a Campaign
               (e.g. Lead Generation, Website Traffic, etc.)
            2. The system auto-generates the structure of 
              1 ad set and 1 ad
               by default
            3. To add more:
            • Click the campaign ellipsis (⋮) to 
              Create Ad Set
               (max 10 ad sets)
            image
            • Within each ad set, click the ellipsis to 
              Create Ad
               (max 10 ads per set)
            image
            1. Use ellipsis menus to 
              duplicate or delete
               ad sets or ads
            2. Configure
              :
            • Campaign-level settings (objective, special ad category)
            • Ad set-level controls (budget, placements, geographic/audience targeting)
            image
            • Ad-level creatives (lead form, media, text, CTA button, etc.)
            image
            1. Navigate to 
              Review
               and select any ad set/ad from the left panel to inspect details.
            image
            1. Publish
               and monitor via the 
              Ad Manager > Statistics
               screen:
            • View metrics like impressions, clicks, CPC, conversions and spend amongst others
            • Drill down from campaign > ad set > individual ad
            image
            image
            Why It Matters:
            1. Powerful testing
              : Run multiple audience hypotheses or creative variations within the same campaign.
            2. Scalable strategy
              : Ideal for accounts and advanced advertisers managing segmented targeting.
            3. Enhanced usability
              : Intuitive creation and editing flows reduce friction in building complex campaigns.
            4. Performance control
              : Granular reporting makes it easier to spot what’s working (and what’s not) at every layer.
            Notes:
            • Campaigns must contain 
              at least one ad set and one ad
               to be valid.
            • All existing features such as 
              duplicate/delete a campaign 
              remain available from the 
              Ad Manager Home view
              .
            image


            Was this article helpful?

            That’s Great!

            Thank you for your feedback

            Sorry! We couldn't be helpful

            Thank you for your feedback

            Let us know how can we improve this article!

            Select at least one of the reasons
            CAPTCHA verification is required.

            Feedback sent

            We appreciate your effort and will try to fix the article

            Preview
            0 of 0