Smarter Accuracy. Better Comparisons. Easier Insights.
We’ve rolled out major improvements to the Listings Audit section across both the Marketing Audit Reports for Accounts and the Prospecting Tool — making it more insightful, dynamic, and user-friendly.
What’s New?
1. Smarter Listing Accuracy with Expanded Data Sources
We’ve upgraded the backend logics to make listing accuracy more reliable. This means:
- Better validation from multiple data sources behind the scenes.
- A more consistent and trustworthy audit score for business listings.
- ? Note: While we’ve improved the technology significantly, we’re keeping the experience simple and focused for you — no technical overhead.
2. Country-Aware Listings: Dynamic Publisher Matching
- Your audits are now geographically intelligent.
- Based on the country of the business you’re auditing, the system will auto-select the most relevant listing platforms for that region — giving you a more localized, relevant view of listing accuracy.
3. Introducing “Partial Match” as a New Category
- Until now, partial matches were often marked as “Match,” which led to confusion and missed opportunities.
- With this update, we now clearly classify listings into: Match, Partial Match & No Match
- This makes it easier to:
- Identify areas of improvement with precision.
- Create more compelling selling points for your account services.
4. New Search and Filter Options in Listings
Looking for a specific publisher or platform? Now you can:
- Search by publisher name
- Filter listings by Match Status (Match, Partial, No Match)
- This improves usability, saves time, and enhances presentation for your team and clients.
5. Improved Visual Breakdown in Charts
The listings audit now comes with a clear percentage breakdown of:
- Matches
- Partial Matches
- No Matches
These improved visuals offer instant clarity on listing health — ideal for both quick internal reviews and client-facing reports.
Where You’ll See This
- Marketing Audit Reports inside Accounts (under Reporting)
- Prospecting Reports inside your Account Dashboard
- Prospecting Reports inside your Account (under Marketing)
These updates are automatically live, no extra configuration needed.
With these enhancements, your account can position itself as a trusted advisor while driving higher retention and conversion rates.
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